Dolph Lambert Roger Lambert Bel Ami New Apr 2026

This feature highlights the Lambert brothers' legacy, the history of Bel Ami, and the brand's new direction under Roger Lambert's creative vision. The article showcases the new collection, featuring stylish, modern menswear pieces that reflect the brand's commitment to luxury fashion and photography.

With Roger Lambert at the helm, Bel Ami is poised for a new era of growth and creative expression. As a photographer, Roger brings a unique perspective to the brand, with an eye for detail and a deep understanding of what makes a man look and feel great. His vision for Bel Ami is to create a fashion brand that not only reflects the elegance and sophistication of the Lambert brothers' style but also speaks to the modern man's desire for refined, versatile clothing. dolph lambert roger lambert bel ami new

The fashion world is abuzz with the news of Roger Lambert, a renowned photographer, taking the reins of Bel Ami, a luxury fashion brand known for its high-end menswear. But what's not well-known is the fascinating connection between Roger, his brother Dolph Lambert, and the brand's rich history. This feature highlights the Lambert brothers' legacy, the

Bel Ami, which translates to "beautiful friend" in French, was founded in 2007 by Eric Maree. The brand quickly gained a reputation for its sleek, sophisticated menswear, appealing to discerning gentlemen who value high-quality fabrics, precise tailoring, and attention to detail. With a flagship store in Los Angeles and a strong online presence, Bel Ami has become a go-to destination for stylish men seeking luxury fashion. As a photographer, Roger brings a unique perspective